Home » Our Blog » How to Maximize Your Email Marketing in 2016 (Infographic)
May 30, 2016

How to Maximize Your Email Marketing in 2016 (Infographic)

Email marketing, like so many others forms of marketing, is constantly in flux. Various strategies and approaches come and go with the wind. Each year we have to stop and look at what’s working, and what needs to change.

Today I’m going to show you some major trends coming to email marketing in 2016, and then we’ll take a look at an infographic designed to give you the edge over the competition in this regard.

How to send emails like a professional - Infographic

 

When you’re making websites, you don’t think about marketing right away, but you should. Email marketing can drum up a lot of hype for your new site’s launch for example. It should also be integrated into your website’s design.

Growing and spreading your brand can be done on social media, but using marketing through email turns your subscribers into brand ambassadors, which is huge for a growing business or blog. That’s why you should start taking advantage of common trends that this type of marketing is showing.

One such example is a lightbox which is a type of pop-up that studies have shown grows your email list up to ten times faster than a traditional email signup. It’s trends like these that are changing how we look at email marketing in 2016 and beyond.

Other trends to keep an eye on are personalization and the increased email viewing on mobile. Keep these things in mind as you work on your email marketing and check out the infographic below for the ultimate tips and strategies.

Let us know how your email marketing has evolved and grown in the comments!

Ready to boost your social media traffic?

Get a free Social Media Audit

Complete the form to download

Don’t you wish you could pay for your morning coffee with just an email address?

    Congrats on the new ebook
    Thanks for downloading it.

    Digital Firefly Marketing is excited about our collection of eBooks.

    That’s because they are conceptualized, planned and written by us drawing from our expertise and experience. That means you get information that doesn’t just sound good, but has been used to actually help our clients.

    Be sure to check out all of our eBooks and contact us if you’d like help developing your website or building your marketing strategy.

    For now, pour yourself a beverage and tuck into our user-friendly eBooks to learn how you can improve your website’s visibility.

    Visit Our Blog

    No, Thanks. I’ll Check out Later.