One of the latest fads going around design circles is the use of the infographic. An infographic is simply a visual design that tells a story using statistics. But other than design appeal, why create Infographics?

Sharing is Caring

Maybe it’s because they are one page, or they are pretty colors or tell a story very quickly, but a lot of people like infographics. Because people like them they share them on Facebook, Pin them to their boards on Pinterest and Tweet them out. Pinterest is one of the best examples of why infographics can really help website traffic and SEO. The infographic we put up on Reputation Management a week ago already has 46 repins.

Links Baby Links

Another reason infographics are great is links. While they are easy to share via social media, infographic sites like http://visual.ly can show a large audience your infographic. The Reputation Management infographic that was put up last week gained 3 inbound links back to our site and has been viewed over 1,000 times. Because infographics are pictures, it’s very easy for them to be embedded into other sites which gets you links back to your site. Links back to your site create better SEO

Show your knowledge

Infographics let you show what you are an expert on. We made one on Reputation Management because it’s one of our services. But there are many subjects like cooking bread or how to hit a putt or fashion that could be subject for infographics and provide a quick bit of thought leadership to your brand.