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WELCOME TO THEDigital Firefly Marketing Blog
February 17, 2017
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Content Marketing

Content Strategy That Packs A Punch -- Part 2

The Steps To Follow For Content Strategy At Every Stage Last week we introduced content strategy in Part I. This week we want to get into the nitty g...
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February 6, 2017
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Content Marketing

Content Strategy That Packs A Punch -- Part 1

Small business is an oxymoron. Business is business and a small business requires juggling just as many balls but with fewer resources to do it. That ...
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January 30, 2017
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Social Media Marketing

5 Things The Best Social Media Posts Have In Common

In case you haven’t heard, social media is a big deal. It is how most of us stay connected, engaged and informed. We read the news, keep in touc...
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January 23, 2017
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Search Engine Optimization

How To SEO: Your Business Website's New Year's Resolutions

How to SEO Your Site For A Successful 2017 Whether you call them New Year’s Resolutions or New Year’s Intentions, there’s no time like the New ...
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August 4, 2016
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Reputation Management

Digital Firefly Marketing at Digital Dealer’s Automotive Conference & Expo

What is it? The Digital Dealer’s Automotive Conference & Expo is a 2 and one-half day expo where more than 1,000 car dealers and managers get t...
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WELCOME TO THEDigital Firefly Marketing Blog
February 17, 2017
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Content Marketing

Content Strategy That Packs A Punch -- Part 2

The Steps To Follow For Content Strategy At Every Stage Last week we introduced content strategy in Part I. This week we want to get into the nitty g...
Read More  
February 6, 2017
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Content Marketing

Content Strategy That Packs A Punch -- Part 1

Small business is an oxymoron. Business is business and a small business requires juggling just as many balls but with fewer resources to do it. That ...
Read More  
June 14, 2016
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Content Marketing

The ABCs of Successful Content Marketing

  Is your content marketing under performing? Many content marketers dive right into the world of digital content without building themselves a ...
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December 20, 2015
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Content Marketing

Demystifying CSS and HTML Validation and Importance for Webmasters

It is a commonly known practice to validate web pages once you are done with the design, whether you’re using KompoZer, Dreamweaver or coding your H...
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October 23, 2015
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Content Marketing

Benefits Of Digital Marketing

The face and pace of marketing are constantly changing as the world speeds up and users interact more and more from their handheld devices, smart tele...
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WELCOME TO THEDigital Firefly Marketing Blog
January 23, 2017
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Search Engine Optimization

How To SEO: Your Business Website's New Year's Resolutions

How to SEO Your Site For A Successful 2017 Whether you call them New Year’s Resolutions or New Year’s Intentions, there’s no time like the New ...
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February 8, 2016
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Search Engine Optimization

Key SEO Tricks That Work For Every Website

Ranking your website high in the search engines is the best way to attract more traffic and achieve your goals. Whether you want to offer informatio...
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January 18, 2016
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Search Engine Optimization

How to Refine Your SEO by Avoiding Common Link Building Mistakes

For a very long time link building has been one of the very important cornerstones of effective SEO. Links have been conventionally treated by searc...
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November 6, 2015
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Search Engine Optimization

3 Must Knows About SEO Plateaus

Plateau is a well known, albeit unlikely, dirty word.  No one wants to reach a plateau… not when losing weight, and definitely not in business.  B...
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August 4, 2015
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Search Engine Optimization

Why You Should SEO Your Website

What is search engine optimization and why do you need it? This infographic explains the purpose of SEO, the value that it brings to your company's we...
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WELCOME TO THEDigital Firefly Marketing Blog
January 25, 2016
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Website Services

Understanding Different Social Media Management Tools

Various tools can be used to manage the data on social media as a WordPress user. Database Administration (DBA) services are also required for socia...
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November 22, 2015
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Website Services

Want To Keep Moving Up In Rank? Don't Block CSS and JavaScript

Recently, webmasters received emails from Google alerting them to the fact that Google could not access some of their files, namely those that were CS...
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July 10, 2015
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Website Services

Automating Your SEO Activities

A great strategy for any website includes constant assessment of SEO which also means lots of time.  Are you aware of the SEO activities you can auto...
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February 12, 2015
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Website Services

Landing Pages: Writing Content That Actually Converts

In the past, landing pages were designed primarily to be seen, but modern businesses are beginning to wise up; they’re starting to understand that c...
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January 15, 2014
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Website Services

Marketing Mix: The Four P's of Marketing

In today’s marketing world, marketing changes very fast and it’s very easy to become focused on looking for new developments  in technology tha...
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WELCOME TO THEDigital Firefly Marketing Blog
July 4, 2016
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Pay-Per-Click Advertising

Expanded AdWords Text Ads Are Coming

Changes to AdWords continue rolling out as Google monitors the habits of consumers.  A while back I wrote about Google changing how AdWords ads are d...
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April 4, 2014
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Pay-Per-Click Advertising

WWE Launches Aggressive Digital Marketing Campaign for WrestleMania 30

WWE’s flagship pay-per-view for 2014, WrestleMania 30, takes place this Sunday, live from New Orleans’s Mercedes Benz Superdome. In recent years...
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February 14, 2014
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Pay-Per-Click Advertising

Yahoo Looking to Re-enter Search Engine Business?

For the past few years Yahoo! has outsourced its search capabilities to Bing, but now may be looking to throw its hat back in the search engine ri...
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October 9, 2013
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Pay-Per-Click Advertising

Pay-per-click tips: Always Have a Conversion Goal

Whenever you run a marketing campaign, the very fist thing you should think about is the goal and this goal should be one of the following: How much...
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October 9, 2013
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Pay-Per-Click Advertising

Digital Firefly Marketing Wins Contract to Market CFPB Employment Opportunities

Digital Firefly Marketing (Digital Firefly) (https://digitalfireflymarketing.com), a leading provider of online marketing services is pleased to annou...
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WELCOME TO THEDigital Firefly Marketing Blog
August 4, 2016
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Reputation Management

Digital Firefly Marketing at Digital Dealer’s Automotive Conference & Expo

What is it? The Digital Dealer’s Automotive Conference & Expo is a 2 and one-half day expo where more than 1,000 car dealers and managers get t...
Read More  
July 27, 2016
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Reputation Management

Reflections on Five Years

Today, our digital marketing firm is five year old today. It's hard to believe. When I first started the company, my Kindergartener was one! and my th...
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July 16, 2014
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Reputation Management

SEO Tutorial: SEO Tips to Understand the Basics

As an SEO in an ever-changing search engine landscape, we often get lost in all the new and improved tactics that are seemingly always around the corn...
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May 14, 2014
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Reputation Management

Reputation Management and the Google Ruling

Earlier today the European Union court ruled that Google must remove links from it's search engine that people find objectionable. What does this mean...
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January 21, 2014
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Reputation Management

Richard Sherman Schools us on Everything, Even Reputation Management

When it comes to businesses, reputation management is crucial.  Reputation management is the process of monitoring a company or individual’s repu...
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WELCOME TO THEDigital Firefly Marketing Blog
January 30, 2017
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Social Media Marketing

5 Things The Best Social Media Posts Have In Common

In case you haven’t heard, social media is a big deal. It is how most of us stay connected, engaged and informed. We read the news, keep in touc...
Read More  
July 24, 2016
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Social Media Marketing

How Small Businesses Are Benefitting from the new Pokémon Go Craze

The popularity of the new Pokémon Go mobile app has skyrocketed, and trainers everywhere are in search of the best Pokémon around. The Pokémon app ...
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May 30, 2016
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Social Media Marketing

How to Maximize Your Email Marketing in 2016 (Infographic)

 Email marketing, like so many others forms of marketing, is constantly in flux. Various strategies and approaches come and go with the wind. Each ye...
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December 20, 2015
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Social Media Marketing

Impact of Web Design on SEO

Including web design in your marketing efforts is important because of the monumental impact that it has on your online presence. Web design goes far ...
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July 24, 2015
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Social Media Marketing

5 Strategies to Turn your Followers into Brand Ambassadors

5 Strategies to Turn your Followers into Brand Ambassadors   Everybody knows the importance of social media by now. Every year, we are witnessi...
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